Impossible Brief teams up with Centaurify to advise with industry-leading art for the emerging NFT Ticketing Space

3 min readDec 22, 2021


The Centaurify project, which aims to empower music artists all over the world and catalyze a deeper connection between fans and artists — has partnered with Impossible Brief.

Impossible Brief is a multi-disciplinary design and production studio that is pushing the boundaries of what is possible in art production & blockchain technology whilst working with some of the planet’s biggest music stars and brands!

This is great news for both the artists & the fans intending to use the Centaurify platform, because it will enable music artists access to world class visual designers that will take their brand to the next level.

Soon, fans of music artists that are utilizing the Centaurify platform will be able to enjoy, and own art made by designers that have previously created visual designs for world renowned music artists like The Chainsmokers, Coldplay, Adventure Club and Shakira.

Just this year, Impossible Brief pivoted toward working with the future of digital art and collectibles by creating the NFT artwork for renowned quarterback Patrick Mahomes, breaking a world record for the highest grossing sports NFT that is still held to this day. In April, Impossible Brief broke another world record for the most expensive hoodie ever sold at auction by launching a highly syndicated NFT streetwear fashion project called “Overpriced.” As creative visionaries, Impossible Brief has gone on to become an art leader in the NFT space, working with the likes of Lionel Messi, Dak Prescott, Alex Ovechkin, Fernando Tatis Jr and Phil Ivey.

The latest legends to collaborate with Impossible Brief is none-other than the rapper and entrepreneur, Snoop Dogg and the basketball wonders, the Harlem Globetrotters. This collaboration illustrated the true potential for NFTs as a collaboration between art, music, and other cultural important areas like sport.

Impossible Brief is truly setting itself apart from everyone else as creative visionaries!

“Impossible Brief’s work has been featured in leading news sources like The Guardian, Forbes, HypeBeast, Sports Illustrated, ESPN, CoinDesk, FOX Business and Business Insider.“

Visual designs will be custom made for selected artists that chose to join the blockchain & music revolution initiated by Centaurify. The selected artists will host their music on Centaurify as well as utilize the platform to issue their digital collections and event tickets — which in their case will be made by Impossible Brief.

Impossible Brief will change the game, as event tickets will no longer be just pieces of paper with great sentimental value for owners that participated in the events — but also amazing works of art that will have collectable and artistic value within fans’ digital wallets for years to come.

The perfect creative business partnership, for artists and fans

The partnership could be considered a match made in heaven, because Impossible Brief is already well established in the NFT field, whilst Centaurify is aiming to utilize the NFT technology to spark the desperately needed revolution in the music & performing industry.

For the less acquainted readers — NFT stands for Non-Fungible Tokens — which are essentially tokens on a blockchain which can hold the ownership rights to any type of art, whether it being audio, visual or audio-visual art.

The revolution will not be televised, it will be on Centaurify!

The revolution in the music industry is desperately needed, because the Coronavirus pandemic has devastated the industry — taking the livelihood away from countless talented and hardworking artists.

Impossible Brief knows this all too well, as it often collaborates with music artists — which means that the vision of both partners is perfectly aligned.

The team believe this partnership will take the music industry to new highs — in many aspects, and we are very eager to see the upcoming Impossible Brief art, as well as how this music powered by blockchain revolution will play out!

Remember to join the community, to get all the exclusive updates on our journey.

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